Colour has an important place in the fashion industry and has entered our everyday language to conjure up images of particular garments appropriate for specific situations: the little black dress; the beautiful red saree; the crisp white shirt; the perfect blue jeans; the sober grey suit.
Have you wondered why you make an instant judgment at someone when you see them? It is the energy that they transfer or the colours they wear which in turn translates their inner being. For instance, red is associated with energy, strength, power, determination. Have you ever wondered why big fashion houses use orange and yellow colours to advertise their spring summer collections? This is because orange combines the energy of red and the happiness of yellow.